It’s a Wrap at Cosmoprof & Cosmopack in Las Vegas 2026

The 23rd edition of Cosmoprof North America in Las Vegas (or Cosmoprof Las Vegas 2026 for short) took place on July 13-15 at the Mandalay Bay Convention Center. The event highlighted finished products in the Cosmoprof area and packaging/supply chain innovations in the Cosmopack section.

There were more than 950 exhibitors from 39 countries. Show organizers say there were over 26,500 attendee visits during the three-day event, with visitors traveling from 88 countries.

“We reconfigured the show floor with new color-coordinated signage for a more seamless experience,” said Jerusalem Girmay, Marketing Director at Cosmoprof North America. “More exhibitors are creating interactive activations in place of standard booths,” she said. 

High-tech beauty devices for skincare, with LED lights, and the increasing number of hair and scalp care products are growing trends that Girmay mentions. “And nails are becoming an exciting category, and that now represents approximately 30% of the Cosmoprof section,” she said.

Brand Activations Showcased Larger-than-Life Packaging Displays

The show is known for its over-the-top displays, and Cosmoprof as Vegas 2026 didn’t disappoint. According to Girmay, oversized displays are always a part of the many brand activations at the show, and they stole the spotlight in the Cosmoprof area.

Giant packages were fun to see. Walking the show floor, you couldn’t miss Lola from Rio’s enormous Bossa Styling Cream bottle marking the entrance to its stand. Another brand, Slick Gorilla, displayed an oversized blow-up Sea Salt Spray. 

Judydoll, a brand based in Shanghai, China, had a Cushion Matte Lock Lip Cream Pen hanging on the wall at its booth. Visitors lined up every day to play the brand’s claw-style arcade game filled with the brand’s makeup products. 

More than just gimmicks, exhibitors at Cosmoprof NA are known for creating immersive experiences and utilizing experiential marketing techniques. 

The Cosmopack section was a bit quieter, except for the hum of packaging machinery—and television screens that kept everyone up to date on the World Cup score. Visitors on the packaging end of the show floor congregated around Tenkara’s booth, decorated to resemble an old-school diner. It featured a coffee and espresso bar, complete with servers pouring refills into your cup. 

Skincare Trends & K-Beauty 

The CosmoTrends display, curated by Beautystreams, showcased trends from Cosmoprof Las Vegas 2026. In skincare, trending ingredients were a focus at many booths and were highlighted in the display. 

Two skincare trends caught our eye—“Colla-Genius” and “NAD+ Boost.” “Advanced ingredients are in the spotlight,” Beautystreams’ report says. “Colla-Genius” describes formulas that use topical collagen to plump the complexion. “Brands are infusing products with collagen and collagen boosters, for skin that appears to glow from within,” reports Beautystreams. The global skincare collagen market size is projected to grow from $7.4 billion in 2025 to $11.8 billion by 2032, with a CAGR of 6.8%, according to Stats Market Research. 

Some product examples of the “Colla-Genius” trend featured packaging as notable as the formulas. MiGlow’s Rice + Collagen Rice Ferment Facial Serum + Eye Serum (Luxurious Personal Care / UK) is in a clear dual-ended bottle with a bright yellow dropper cap on one end and a yellow pump on the other end.

PDRN, NAD+ & More

Also on display were Mixsoon’s PDRN Collagen Tinted Moisturizer (Parket, South Korea) in an aluminum tube; and Pure & Cimple’s superPeptide GHK-Cu + HA Pro-Collagen Serum (U.S.) in a bottle with a faux wood cap.

“NAD+ Boost,” another skincare trend, noted the increasing use of NAD+, the active form of nicotinamide adenine dinucleotide. “This ingredient and its precursors are on the rise in cosmetic formulations,” Beautystreams reports. NAD+ can boost the skin’s cellular energy, and anti-aging formulas are driving its demand.   

This molecule, which occurs naturally in the body, is prized for boosting the skin’s cellular energy and its ability to repair itself. The nicotinamide adenine dinucleotide market is driven by rising demand for anti-aging products and the consumer’s growing knowledge of NAD+’s ability to enhance metabolism. 

InsightAce Analytic reports that the market for NAD+ is forecast to grow to $2.15 billion by the year 2034, at a CAGR of 13.02%. “This ingredient is particularly apt considering that longevity is now among consumers’ primary skincare goals,” Beautystreams’ report states.

A Major Focus on Hair Care & Nails

Many haircare brands are focusing on “scalp care” products—and “Scalp Zoning” was another trend highlighted in the CosmoTrends by Beautystreams display. “There’s a growing realization among consumers that caring for the scalp equates to enhanced hair quality,” Beautystreams’ report states. Many scalp care products use exosomes, cooling actives, peptides, and niacinamide.

ASCEplus Exomist-HR Platinum hair mist was featured as a standout product, and its packaging resembles skincare. An elongated applicator tip makes it easy to spray the product onto the scalp. The formula delivers a cooling sensation and claims to strengthen hair roots and promote hair growth. The brand’s advanced exosome technology supports scalp health.  

Nails Were a Large Section on the Show Floor

On the show floor in the nailcare section, Beetles Gel Polish, a brand for consumers and professional nail technicians, displayed its new colors and kits. “We’re the number one brand in the TikTok shop and on Amazon,” said Mia Kara Kinsella at the booth. She showed us Beetles Nail Glow, a new collection in collaboration with Pantone. The six-color set features colors based on the themes of serenity and healing. 

Nail polish bottles are often hard to recycle due to chemical residue, so Beetles’ new initiative is its goal to recycle 50,000 bottles. The program allows consumers to sign up online to mail in nail polish bottles from any brand. 

The brand’s Mini Mani Studio was also on display. The consumer kit includes a UV light, cuticle prep tools, and base colors that last up to 28 days. The brand’s Pro Line includes builder gel and nail tips in a specially designed, decorative box with storage drawers.

Beetles says its bottle shapes and caps are designed to make it easier to apply polish. The packaging features a soft-touch finish on the caps and an ergonomic indentation, making it comfortable to hold.

Packaging Suppliers Were Networking

The foot traffic on the Cosmopack side of the show floor was nowhere near the crowds in the Cosmoprof section, but many exhibiting suppliers said they met with numerous potential customers. 

Here are some of the exhibiting suppliers we met with—and the packaging they were showcasing. They’re listed in alphabetical order—read on.  

Above Aerosol Labs

Above Aerosol Labs provides aerosol solutions designed for the beauty industry. The team says it offers flexibility regarding MOQs, lead times, and various packaging options to accommodate different brand needs.

Lawrence Barrit showed us their spray mist packaging that’s popular for cosmetic products, including makeup setting spray. 

APR Packaging

At APR’s booth, David Pina and John Shen showed us photos of the company’s tubes with specialized caps. The silicone caps dispense products, such as haircare and scalp care treatments, while delivering a massage.  

“Most people view packaging innovation as new applicators or bottles, but we focus on innovation within manufacturing,” explains Pina. “Our three factories allow us to produce faster, increase efficiency, and generate less material waste,” he says. “Automation can significantly lower manufacturing costs, which is crucial for brands to maintain their cost of goods in a challenging socioeconomic climate,” he explains. 

APC Packaging

APC Packaging celebrated its 20th anniversary at the show and showcased its Light Therapy Collection. Bottles and jars, including the stylish dropper bottle, EcoLuxe, are paired with light therapy features. One example Erin Gallagher demonstrated is a cap that contains red light, so the user can use the packaging for a skincare treatment after applying the product. 

APC Packaging is now a part of Novvia Group—along with Garrett Hewitt International (GHI). Together, the company now offers an expanded portfolio. “Our combined capabilities now give us a competitive advantage,” said GHI’s Jason Clerke.

Elcos

The team at Elcos featured several types of packaging, including a line with wood accents and its innovative Dual Station Dock & Go airless bottle. “It’s a new type of container that combines a stationary display with portability,” Howard Kim explains. 

The user removes the cap, unscrews it, and lifts out the inner bottle, which becomes a travel-size product. It’s ideal for skincare products. “The outer glass container has a premium feel, while the internal refill cartridge functions as its own independent package,” Kim said. The assembly includes a locking mechanism that secures the components in place when docked.

K1

K1 featured custom-shaped cartons for all types of products, including fragrance and nail care brands. The supplier produced a box that looked like an old-school cassette tape for Olive & June nail polish, a croissant-shaped box for Snif, and innovative solutions for fragrance discovery sets. 

One innovation is its aluminum compact for travel scents. Open the compact, and there’s a holder that keeps 5 spray vials in place—and spill-proof in a handbag. Made from a zinc alloy, the compact features a foam insert and is decorated with laser engraving. This luxe package was a finalist in the Cosmopack Awards, in the Packaging: Design & Materials category. 

“The packaging was inspired by traditional cigarette boxes,” said Chris Hyden.

Knoll Printing & Packaging

Knoll Printing & Packaging is known for its innovative use of materials, including molded pulp. Many of its Advent calendars were on display—large cartons to house numerous products, decorated with eye-catching finishes.

The supplier has been busy producing Influencer kits, rigid boxes, cartons, mailers, and MDF boxes. “Our luxury wood boxes and MDF boxes are in high demand—and our Advent calendars remain a consistent part of our business,” said Nigel Barton.

Lady Burd

Lady Burd’s team, including Samantha Burd, spoke to visitors about the company’s private label capabilities. Some potential customers were stopping by to ask about its Tanning Mousse, formulated with coconut oil and aloe vera. It’s packaged in a bottle with a foaming mousse dispenser. 

Moquin Press

Moquin Press’ Tony Navarra spoke to us about the specialized cartons that it creates for beauty brands. Many featured custom-designed tactile elements to elevate packaging. “All production is handled entirely in-house to maintain control over the manufacturing process,” Navarra said.

The cartons on display featured a variety of high-end finishing options, including soft-touch aqueous coatings and spot-UV gloss coatings. The supplier’s in-house specialized services include hot foil stamping, embossing, debossing, die cutting, folding, and gluing.

Nuon Medical

Nuon Medical is known for its advanced applicators that are ideal for taking skincare products to the next level, and the supplier offers technologies to incorporate them into haircare packaging as well. The LED Mist Comb for Scalp Care was one of the supplier’s many innovations on display. It features a dispensing applicator cap with 14 red light beads to nourish the scalp and improve circulation. 

“Instead of dispensing a lot of product, it dispenses a light, fine mist,” explained Nuon’s Christine Gvazdaitis as she held the product up to show how it dispenses a product. It features a soft silicone grip, which makes it easy to hold and use. It’s also easy to charge.

Pretium Packaging

Pretium Packaging, a leading rigid plastic packaging supplier with more than 20 manufacturing locations, is known for helping beauty brands gain a competitive advantage with its mix of stock, custom, and sustainable packaging solutions.

According to Jessica Ransburg, Director of Market Development, “Today’s beauty brands are being asked to operate under more pressure and complexity than ever before—balancing priorities like launching faster, standing out on shelf, and incorporating sustainable practices into their manufacturing processes. We believe you shouldn’t have to be a packaging expert to make smart packaging decisions for your brand.”

Ransburg  said, “Our mission is to help customers find clarity in all the complexity so they can turn their packaging into a competitive brand advantage.” Pretium’s team works with numerous skincare and hair care brands. “Matte finishes and soft-feel textures is a key trend,” Ransburg explains. “These provide a sophisticated and premium tactile experience for consumers.” 

Popular Requests

Custom-color caps are another popular request, the team reports. Ransburg noted that many brands are showing significant interest in pairing pastel colors with rounded edges—for “Target-esque vibes,” she said. 

Pretium’s team spoke about the ways they help brands meet sustainability goals. Textured finishes are created directly in the mold, eliminating the need for chemical additives or spray coatings. “Our in-mold approach maintains the recyclability of the package, while delivering a matte or frosted look,” Ransburg explains. “The deco won’t ever flake off in the user’s hand, which is a common issue with spray-coated bottles,” she adds. 

Jars made using varying levels of PCR were on display. There was an elegant off-white jar made with 100% PCR sitting next to a white jar made from virgin plastic, which almost seemed too bright. “Because recycled PET varies in color from batch to batch, delicate tints such as pale yellow, pink or blue can shift noticeably at high PCR levels,” Ransburg advises. “Many beauty brands choose to use 50% PCR or less to maintain greater consistency of color.” 

ProSys

The team at ProSys spoke about their hot melt technology. “Many of our competitors adapt their regular machinery to handle hot melt, but our machines are specifically designed for this process from the ground up,” explains Mathew Rigsby. 

Prosys’s hot melt machinery can handle a variety of packaging formats, including lip balm tubes, jars, and tins. “It’s suitable for any product that requires melting and pouring, such as face creams, pomades, and bug bite creams,” said Rigsby. “Beyond cosmetics, the technology is used for wax-based products like candles. And in addition to hot melt solutions, we offer tube-filling machinery for thicker substances like lotions and creams,” he said.

Viva Healthcare Packaging

At Viva Healthcare Packaging, tubes with roll-on cap applicators were on display. Available in all sizes, the rollerball cap allows users to easily apply everything from a lip treatment to body cream.  

Viva’s team spoke to visitors about its decorating capabilities, including shimmering iridescent finishes, eye-catching multicolor gradients, and specialty textures such as soft-touch. “We do all our decorating in-house in North America. Our premium spray decorations elevate packaging,” said Melanie Gaudun. “Our new capabilities include vacuum metallization for entire components, water transfer decoration, and premium spray decorations with multicolor gradients,” she explained.

Vonco Products

One of  Vonco Products’ specialties is pouches, and the supplier often works with beauty and fragrance brands. Josie Maran’s Body Butter Refill was on display. The large 400ml pouches feature screw-top caps and slightly elongated necks that make it easy for users to refill bottles and reseal the pouches, if necessary. The pouches look luxe, in shiny white with colorful graphics. 

Jeff White explained that the company offers brands two options—roll stock items if a company has their own filling and sealing equipment, or pre-formed pouches. Product varieties include sample sachets and zipper pouches. “We’re willing to help small companies run lower quantities to help them ramp up production,” said White. “Plus, flexible packaging generally uses 70% to 90% less plastic than rigid packaging, which helps brands reduce their financial burden regarding Extended Producer Responsibility (EPR) regulations,’ he added.

Mark Your Calendar for Next Year’s Shows

Cosmoprof North America Miami takes place January 26-28, and the Las Vegas show returns on July 13-15, 2027.